Reimagine your marketing, communication and engagement team and function
Sometimes, in-house marketing, communication, and engagement teams can lose touch with their organisation's changing needs. This disconnect is often exacerbated by a change in leadership, business strategy, or corporate direction.
Our aim is to bridge this gap by providing an independent discovery, review and assessment service that can help your team get back on track quickly and effectively.
Our research-driven and consultative process involves:
- Engaging with your team to gather insights and perspectives
- Working with experts across your organisation to identify the gaps and determine the necessary steps to move forward
- Conducting internal and external research as required
- Assessing workstreams, position descriptions, and team skill sets
- Outlining fit-for-purpose changes to strategies, tactics, tools and technologies
- Recommending best practice team structures, innovations and contemporary solutions
- Providing a detailed report with practical and actionable recommendations
- Offering coaching and mentoring support as needed.
Please contact us for a confidential and obligation-free discussion about how we can support your team's return to peak performance.
Did you know...
The majority (70%) of CEOs are frustrated by underperformance and don't trust their marketing teams.
The Fournasise Group
Does your marketing need a strategic boost from time to time? Ever considered a fractional CMO?
Do you have a wonderful team that would benefit from some specialist senior marketing, communication and engagement guidance, strategic input, or mentoring? We work with teams who would like some extra support to keep performance high and the team moving ahead. Alternatively, do you have everything in place but only need strategic support every now and again? Reach out if you'd like to know more.
Work with an experienced and trusted professional to get things back on track
The GAP Collective's lead strategist and coach, Janine Scott, is a highly experienced and trusted professional. For over twenty years, she has worked as a practitioner and senior leader in some of Australia's most progressive and complex, technically-focused organisations.
During her career, Janine has established new marketing, communication, and engagement functions, identified and addressed quality issues to improve performance, and realigned teams and functions following business changes. She has worked with teams of two to 40 members across corporate and government organisations.
As a trained marketing, communication, and engagement professional, Janine has the ability to quickly get to the heart of the problem while generating credibility and respect from team members and stakeholders alike.
If you are interested in learning more about Janine and her philosophies, please feel free to email her at [email protected].